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Lucky Charms
5 TV commercials for General Mills

It was such an honor to be contacted by Saatchi & Saatchi NY to produce a series of commercials for Lucky Charms, one of the most emblematic General Mills' cereal products. The spots were entirely done in traditional animation. We designed all the characters, including "Lucky the Leprechaun", considered an icon of the American culture. Each commercial shows one of the different fun and magical adventures of Lucky and his charms.

Credits 2Veinte:

Done by 2veinte
Music and SXF: provided by the agency


Client: General Mills (USA)
Agency: Saatchi & Saatchi NY

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